Category Archives: Grow Your Cleaning Business

Who gives the best advice on how to grow your cleaning business? How about your peers! Check out some of our interviews with cleaning business owners or go to our Clean Like A Pro section. We have a variety of answers on increasing your company’s profitability to how to find great employees. Start making your cleaning business great today!

How To Find Great Employees For My Cleaning Business | Pro Tips From Cleaning Business Owners

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How To Find Great Employees

How To Find Great Employees For My Cleaning Business

Want to grow your cleaning business? Finding great employees is where you need to start. We've asked some of the cleaning industry's experts how they do it and what tools they use to get the job done. Below you'll find out how Regina DeCorte, owner of Maid In JC, attracts great new hires for her business.

How We Do It At Maid In JC

Sooner or later your cleaning business’ growth may be constrained by the number of new hires you can attract and retain. While on the surface it may seem simple enough to attract new recruits from an unskilled labor pool by paying a bit above minimum wage, it’s easier said than done. Let’s face it: ours in an unsexy industry with extremely high turnover. No one is proud to admit that their mother, wife or significant other is employed to scrub toilets in other people’s homes all day. What’s a business owner to do?

Always Be On The Lookout

Just as you consistently advertise for new clients, you must also recruit in tandem lockstep. So always be on the lookout, you never know when you might run into the right people.

Proper Advertising Strategies

Long term, happy employees are looking for more that just a paycheck and the way that you recruit should address those needs. If hoping to purge employees from local retailers, a tagline of “steady, predictable schedule of M-F hours is offered from day one” might connect you with candidates who are currently working for retailers who issue and cancel schedules on a whim. If hoping to attract candidates who are eager for a sense of connection, a tagline of “looking to make new friends while earning great pay?” might resonate with candidates who are feeling isolated at a current job. You’ll attract parent applicants with the tagline, “want nights and weekends off to spend more time with your family?” The main point, make your hiring Ads appeal to unmet needs or pain points.

Know What Makes Your Business Great!

Stop and ask yourself why anyone would want to work for your company for any length of time? Do you offer competitive pay, opportunities for advancement, rewards, incentives, birthday celebrations, paid or unpaid time off for sick, vacation or other? Each of us may have a unique selling point when it comes to why clients should hire us and we need to work even harder on why anyone would want to join our company.

Make Employee Referrals Your Goal

At Maid in JC we use a multi channel approach to attracting new hires. Our best recruits come from current employees who are offered a referral bonus when a new employee has celebrated their 3 month anniversary with us. It can take awhile to create a culture where currently employees feel engaged and rewarded. You’ll know that you’re hitting your stride when your employees start referring their friends.

 

What Do We Use To Find Potential Employees?

  1. A digital, 2-step, job application is easily enough created in Google Forms and allows for applicant screening. We look for candidates who enthusiastically answer open ended questions.
  2. Job fairs provide an opportunity for us to stand out with an array of “Reasons to Work For Us” that appeal to economic and social needs. Simply sitting down to make the list will force you to carefully consider your company’s unique value proposition to new hires.

 

Regina DeCorte Co Owner Of Maid In JC

Regina DeCorte
Owner of Maid In JC
Jersey City, NJ

KEY PRO TIPS

  • Ask yourself "what is it that employees are looking for in a job" and then design your ads around that.
  • Know your unique selling point and leverage it!
  • If employees are willing to refer their friends when a job opens up, you know you are on the right track!
  • Look for candidates who enthusiastically answer open ended questions.

Optimizing Efficiency in Your Cleaning Company

Optimizing Efficiency in Your Cleaning Company with Matt Rickets from Better Life Maids

Listen to our interview with Matt Rickets from Better life maids about how you can improve efficiency to build a better, more profitable cleaning business.

Color Coding Your Way to A Premium Quality Clean

Color Coding Your Way to A Premium Quality Clean with Bob Mann of Jan Pro Systems

Listen to this show.

Educating Customers and Improving Microfiber Durability

Educating Customers and Improving Microfiber Durability with Eugene from Total Cleaning Associates

Listen to this Show and Learn:

How to educate potential customers about the importance of doing business with a properly insured and incorporated cleaning business.
Why it’s important to clean yourself for estimating job timing.
How the durability of microfiber makes them more valuable than traditional terra cloths.
How Eugene uses charging buckets to preserve increase efficiency and preserve his team members’ backs.
The 80/20 to preserving your microfiber products.

How to Increase Your Cleaning Company’s Profitability

How to Increase Your Cleaning Company’s Profitability with Mike from Combat Cleanerz

Listen to this Show and Learn:

How Mike used being “the worst cleaner in the world” as an advantage to building a profitable cleaning company by prioritizing customer service.
The ideal personality type and mindset for cleaning industry professionals.
The roadmap to increasing your profitability by tag services to your cleaning company.
The most important tools for a commercial cleaner

Helping Cancer Patients and Finding Fulfillment

Helping Cancer Patients and Finding Fulfillment with Lynn Frankenfield from Cleaning for a Reason

Listen to this Show and Learn:

The Phone Call hang up that led to over $4 million in free cleaning to cancer patients
How a Georgia Cleaner found new joy in her business working with cleaning for a reason
The marketing benefits in showing your values to your community

5 Game changing lessons from Melissa Homer

5 Game Changing Lessons from Two Decades in Cleaning with Melissa Homer from MaidPro

Listen to this Show and Learn:

How Melissa dramatically improved the hiring process with one simple change.
Why you should treat employees just like you treat customers.
The two game changing strategies for cleaning a home
How “the cleaning spiral” makes cleaning easier and more fun
The exact types and ways Maid Pro uses Microfiber

Helping Cancer Patients and Finding Fulfillment with Lynn Frankenfield from Cleaning for a Reason

Listen to this Show and Learn:

  • The Phone Call hang up that led to over $4 million in free cleaning to cancer patients
  • How a Georgia Cleaner found new joy in her business working with cleaning for a reason
  • Why sharing your values with your community isn’t just fulfilling, it’s good business

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5 Game Changing Lessons from Two Decades in Cleaning with Melissa Homer from MaidPro

 

Listen to this Show and Learn:

  • How Melissa dramatically improved the hiring process with one simple change.
  • Why you should treat employees just like you treat customers.
  • The two game changing strategies for cleaning a home.
  • How “the cleaning spiral” makes cleaning easier and more fun.
  • The exact types and ways Maid Pro uses Microfiber.

Mentions:

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Terry Weave 16×16
Wet Glide Microfiber Mop
Flexible Duster

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